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Marketing Manager – ERP Software Sector
West Midlands / Hybrid – 1 day a week in the office
£35,000 – £45,000
Our client based in the West Midlands are looking for an experienced Marketing Manager to join their team due to company growth! Reporting to the Head of Marketing, the successful candidate will have 4-5 years’ experience of working in the ERP sector ideally in the manufacturing or distribution industry and will be working closely with their inhouse Website & Design Manager, Video Producer, Campaign Managers and Inside Sales.
Marketing Manager Key Responsibilities:
- Develop and deliver imaginative direct marketing campaigns that drive opportunity generation and/or customer retention.
- Develop and deliver content creation, website & search optimisation to drive inbound marketing (in conjunction with the Website & Design Manager)
- Providing regular reporting on the progress of campaigns, content creation and demand generation results
- Supporting the rest of the marketing, sales, and management team as and when required
- Support the development of marketing plans for the individual industry verticals and product areas.
- Work closely with the Head of Marketing and Sales Director to develop new growth opportunities.
Experience and Qualifications:
- A minimum of 4+ years of marketing ERP solutions to the manufacturing and distribution industry, working closely with sales and product teams.
- Strong written and verbal communications – with demonstrable experience of writing copy on B2B subjects.
- Experience of delivering results via content creation and SEO
- Experience of using email marketing and CRM software.
- Excellent organisational skills with ability to multi-task.
- Attention to detail is a must, often in a fast-changing environment!
Benefits include a contributory company Pension Scheme, Employee Assistance Programme, Paid Holidays, Private Healthcare & Life Assurance as well as free car parking and fully loaded refreshment stations.
To apply for this position please contact Elizabeth Brimble at Anderson Scott Solutions.
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